Bluespan launches new product in Europe – First Major Distribution Partner Selected – Secures Exclusive Rights
Austin, TEXAS – June 5th, 2007 – Bluespan, Inc., a leading company in the research and development of Monitoring and Locating products for Kids has successfully redesigned its US product ‘ionKids’, for full launch in the Europe.
“There has been a huge demand for the product in Europe for quite some time and with the recent kidnapping events, the product introduction is very timely”, says Bruce Cummings, Chief Executive Officer. “We have been looking for solid distributors to manage each in-country launch and settled on a new partner, Ion-Europe”, says Cummings. The company is a new venture formed specifically to launch ‘ionKids’ in five European countries. “They have ample capital and a solid executive team co-managed by Henk Dijkmans, who has 30 years of experience in the automotive branch as Sales and Marketing director for Renault, Fiat-Auto and Mercedes-Smart and they know how to penetrate the market”, stated Cummings.
About Bluespan, Inc. – ionKids Europe
Bluespan is a wireless technology company that specializes in the research and production of wireless applications for consumer purposes and developing new ways to bring wireless technologies into everyday use. Based in Round Rock, Texas, the company’s first product is ‘ionKids’, an easy-to-use monitoring system designed to assist parents and guardians in keeping tabs on children and other dependents. ionKids’ short-range monitoring equipment consists of a wristband, or ‘Wristag’, which the child or dependent wears, and a handheld monitor, or Base Unit that the parent or guardian can use to perform a number of monitoring and locating functions. Bluespan bases its ‘ionTechnology’ on an innovative patented wireless application. Bluespan is currently developing new applications for the technology in markets as diverse as pet security, firefighting and homeland security.
Besides Henk Dijkmans as Chairman of Ion-Europe nv, the company is managed by Hans Spee and Christophe Mertens who both have a degree in Marketing and Business Management. The company is situated near Antwerp, right at the heart of Europe, to guarantee the most efficient communication with the European dealer network.
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